Good news for LRob users: the PHP memory_limit has been doubled on all accommodation optionswithout price increases starting today. This change significantly improves the stability of websites, especially those using visual builders such as Elementor.
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New ceilings in effect :
- Starter Web : 256M → 512M
- Pro Web : 512M → 1024M
- Ultra Web : 1024M → 2048M
In this article, LRob explains what PHP memory_limit is, why this update was necessary, and how it improves your web experience, whether you're a current customer or a future user.
Contents
What is PHP memory_limit?
Visit memory_limit is a PHP directive that defines the maximum amount of memory a PHP script can use. It is defined in the configuration file php.iniand the host sets the default limit.
If a site exceeds this memory_limit, the script is automatically interrupted to prevent it affecting other hosted sites.
For dynamic web applications such as WordPress, where certain plugins or complex operations can consume a lot of memory or even bug, and risk saturating an entire serverthe memory_limit allows hosts to delimit offers commercially while protecting the accessibility and stability of the accommodation.
What is the typical error when memory is exceeded?
When this limit is reached, PHP returns a fatal erroroften similar to this:
AH01071: Got error 'PHP message: PHP Fatal error: Allowed memory size of 268435456 bytes exhausted (tried to allocate 196608 bytes) in /var/www/vhosts/site.fr/httpdocs/wp-includes/class-wpdb.php on line 2322', referer: https://site.fr/wp-admin/post.php?post=1337&action=elementor
This means that the script has tried to allocate more memory than the authorized limit (in this example, 256M). Result: WordPress page or administration crash.
Why are some tools, like Elementor, more concerned?
Tools such as Elementor, WPBakeryor WooCommerce are more demanding in terms of RAM and memory_limit than basic WordPress installations, for several reasons:
- Visual operation real-time loading of numerous elements, various conversions
- Complex functionalities multisite compatibility, template management, third-party integrations
- Dynamic processing previews, widgets, nested shortcodes, etc.
As a result, users of these systems more frequently encounter memory-related errors.
Why has LRob doubled the memory_limit?
LRob has made this decision with a view to continuous improvementat no extra cost to customers. There are several reasons for this:
✅ Making life easier for customers
No need to contact support to request a memory upgrade. LRob anticipates your needs.
✅ Offering more without changing prices
In a sector where options are sometimes billed as extras, LRob prefers to offer more and more to its users.
✅ Free up time for higher-value support
Fewer tickets for changing arbitrary limits = more time for supporting your projects.
✅ A solid, oversized infrastructure
LRob servers feature a minimum of 128 GB RAMenabling this increase with no impact on stabilityeven under heavy collective loads.
And if memory is increasing, do you still need to optimize your site?
Yes, always! This increase must not become an excuse for neglecting best practices.
- An optimized site is fastermore economical with server resources
- He reduces its carbon footprint
- Above all, it offers a better user experience
LRob recommends maintaining an eco-responsible approach, even with more memory margin.
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